Lexus is the best-selling premium car in Japan created by a luxury car division of Toyota. This is the fastest-growing car manufacturer among luxury brands worldwide and the fourth largest after BMW, Mercedes and Audi. Here, MusicSnake Magazine put together a list of 8 interesting facts you probably don’t know about Lexus.
It Took Lexus a While to Be Launched in Japan
Lexus is a Japanese brand but, paradoxically, Japan wasn’t the first country where these cars were sold. The premium Toyota division was launched in 1989, but it didn’t go on sale in Japan until 2005.
Strict Work Ethics. The company puts a lot of emphasis on the little details. Paint inspectors are required to pass four tests a year in order for them to keep their jobs. Manufacturing professionals are considered artisans here.
Ford Drives Lexus. The former CEO of Ford, Alan Mulally, admitted to driving a Lexus LS while still in charge of the rival manufacturer. After doing extensive research, he found that this Japanese model was the best car on the market.
Lexus Extreme Attention to Detail
During the development phase of their first car model, a staff member was assigned to ensure every button and switch had an impeccable feel. He would even carry around fake nails to test them and consulted with other customers as well.
Hybrid Leader. Toyota and Lexus are the global hybrid leaders, selling more hybrid cars than any other automotive brand in the world. 95% of all Lexus cars sold in the U.K. are hybrid.
Best Quality Leather. Lexus’ seats are draped in leather. But not just any leather. According to the company’s digital marketing campaign they use the hides of cows that are kept in captivity without the use of barbed wire.
The Yamaha Partnership
The company asked Yamaha to help them out with their first model while still in development. They needed to tune the sound of the engine, and Yamaha ended up using a similar process that they use on acoustic guitars.
Cruelty-Free Hybrid for Paul McCartney. McCartney received a Lexus LS600H as a gift from the Japanese automotive brand in 2008. However, as we all know, Paul is a strict vegetarian and animal rights activist; he would never drive a car draped in leather. The model given to Mr. McCartney was hybrid, “super low emission,” and leather-free. Unfortunately, it was shipped via private plane to his U.K. home (thus leaving a colossal carbon footprint behind), which the musician wasn’t so happy about.